Latency

Tracking of Latency Stats is essential for understanding the technical performance of ad delivery

Fusion page latency monitoring by Content Ignite
Page Latency
Time taken for pages to load, which can impact user experience and ad visibility.
Fusion tag latency monitoring by Content Ignite
Tag Latency
The load time of ad tags and scripts, which is crucial for timely ad delivery.
Fusion ad unit latency monitoring by Content Ignite
Ad Unit Latency
The speed at which different ad units load which affect engagement.
Fusion ad latency monitoring by Content Ignite
Ad Latency
Overall time taken for ads to load, directly impacting ad performance.
Ad Metrics

Monitor Ad Metrics over Time to Analyse Good or Bad Trends

Fusion page impression monitoring by Content Ignite
Page Impressions
Track the number of times pages with ads were viewed. It helps understanding overall site traffic and its potential for ad delivery.
Fusion ad impression monitoring by Content Ignite
Ad Impressions
Track the number of times ads were displayed to users. It's crucial for understanding the reach of your ads and potential.
Fusion ad load monitoring by Content Ignite
Ad Loads
Track the number of times ad content was successfully loaded on a page. A high number here suggests good ad delivery efficiency.
Fusion ad miss monitoring by Content Ignite
Ad Misses
Track instances where ads failed to load. High numbers can indicate technical issues or inefficiencies in ad delivery.
Fusion ad unit load monitoring by Content Ignite
Ad Unit Loads
Track how often specific ad units on a page are loaded, offering insight into the performance of different ad formats or placements.
revenue & CPM

Review fluctuations over a 30-day period with Revenue & CPM Analysis

Fusion revenue monitoring by Content Ignite
Revenue
By comparing the current month's revenue with the previous month, publishers can identify trends and assess the effectiveness of their monetisation strategies over time.
Fusion CPM monitoring by Content Ignite
CPM
This comparison helps publishers understand how the value of their ad impressions has changed over time, which is crucial for evaluating trends day-to-day and month-to-month.

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